Via BlackVoices
Tips for J.C. Watts to Become The Black Ted Turner
By Madison J. Gray
Turns out that of all people, conservative Republican former Congressman J.C. Watts is trying his hand at what BET has said loud and clear that they didn’t give a crap about: the news and black people.
So enter Watts and his new enterprise the Black Television News Channel, which he hopes will fill the void of African American-focused news and features. Great idea, actually. But it’s not the first time someone has attempted to do news aimed at black people.
BET actually had an excellent news department that focused quality journalism on topics pertinent to our community, as well as throughout the African diaspora. However, once executives at the network decided to pull the plug on its broadcast news division, we were left without a major national television news outlet. TV One, the black-owned media company headed by radio entrepreneurs Cathy Hughes and her son Alfred Liggins offers news programming through their daily schedule, as does BET, but not on the scale that Watts is talking about. This is a deal with Comcast Cable for a multi-city market to launch in 2009.
Now the question is: how will Watts successfully fill the gap left by BET when they decided to replace legitimate news with gold teeth and booty shaking?
Here’s some tips for the BTNC that will help them to grab and keep a hungry black news audience …
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